--- title: "AI & RPA: What's the Difference And What Can They Do For You" description: Learn how AI and automation combine to create intelligent workflows that boost productivity, reduce errors, and help businesses scale efficiently. image: https://www.cevitr.com/hubfs/AI%20%26%20RPA%20Whats%20the.png --- [linkedin-in icon](https://www.linkedin.com/company/cevitr/) [facebook-f icon](https://www.facebook.com/CevitrLimited) [twitter icon](https://twitter.com/CevitrLtd) [![Cevitr Logo](https://www.cevitr.com/hs-fs/hubfs/Cevitr%20Logo.png?width=246&height=44&name=Cevitr%20Logo.png "Cevitr Logo")](https://www.cevitr.com/) - What We Do - [Robotic Process Automation](https://www.cevitr.com/robotic-process-automation-rpa) - [Intelligent Process Automation](https://www.cevitr.com/intelligent-process-automation) - [Digital Workers](https://www.cevitr.com/digital-workers) - [Managed Automation Services](https://www.cevitr.com/managed-automated-services) - Departments We Help - [Finance](https://www.cevitr.com/finance) - [Marketing](https://www.cevitr.com/marketing) - [HR](https://www.cevitr.com/hr) - [IT](https://www.cevitr.com/it) - [Operations](https://www.cevitr.com/operations) - [Customer Services](https://www.cevitr.com/customer-service) - Industries We Help - [Legal](https://www.cevitr.com/legal) - [Construction](https://www.cevitr.com/construction) - [Manufacturing](https://www.cevitr.com/manufacturing) - [Hospitality](https://www.cevitr.com/hospitality) - [Retail](https://www.cevitr.com/ecommerce) - [Healthcare](https://www.cevitr.com/healthcare) - [Charity](https://www.cevitr.com/charity) - [Timeframes](https://www.cevitr.com/time-frames) - [Pricing](https://www.cevitr.com/pricing) - Why Choose Us - [Case Studies](https://www.cevitr.com/blog/tag/case-studies) - [Testimonials](https://www.cevitr.com/testimonials) - [Blog](https://www.cevitr.com/blog) - [Free Guides](https://www.cevitr.com/resources) - [Careers](https://www.cevitr.com/careers) - [US Careers](https://www.cevitr.com/careers/us-business-development-manager) - [About Us](https://www.cevitr.com/about-us) - [Book a call](https://www.cevitr.com/book-a-call) # Blog ![AI & RPA: What's the Difference And What Can They Do For You](https://www.cevitr.com/hubfs/AI%20%26%20RPA%20Whats%20the.png) ## AI & RPA: What's the Difference And What Can They Do For You 24 June 2026 AI, Artificial Intelligence, is defined as the use of computer systems to complete tasks which ordinarily require human interaction. Tasks typically include analysing information, solving problems, understanding language, identifying patterns, making decisions, and continuously learning from data. ***What is Robotic Process Automation?*** RPA, Robotic Process Automation is a technology that uses digital workers to replicate human actions within computer systems. The use of automation streamlines repetitive, rule-based processes, such as data entry, form completion, and transferring information between applications, without the need to modify existing backend systems. Cevitr’s digital worker ‘Jo’ works on a wide range of tasks for our clients from invoicing, mailbox triage and expenses. AI can be used for functions such as chatbots and virtual assistants and personalised recommendations. ***How does AI work with automation?*** AI and automation work well together with AI focused on analysing data, adapting and improving outcomes over time. Automation utilises machine learning, natural language processing, and predictive analytics and can process structured and unstructured data. As well as recognising patterns and making recommendations. At the same time, automation can work through repetitive, predefined instructions. Automation works by mimicking human interactions with software systems, handling structured, repetitive workflows and is best for high-volume administrative tasks. ***What are the benefits to your business?*** There is significant overlap between AI and automation, with both improving a business’s efficiency and reducing manual work as well as enhancing customer experiences. At Cevitr, we believe in intelligent automation where AI and automation work collaboratively to create smarter automation workflows. AI can handle decision-making whilst automation can execute tasks. An example of AI and automation working synergistically would be an invoicing process where AI extracts the invoice data and automation enters it into ERP systems. AI and automation both have distinct advantages for your business AI is better for complex, data-driven, or changing environments. Automation is fast to deploy and ideal for predictable processes. Our clients are reaping the benefits of using our automation and AI services with them achieving reduced operational costs, increased productivity, fewer human errors, faster processing times and better scalability. ***Which industries are suitable for AI and Automation*** AI & automation can be applied to many industries with Cevitr supporting businesses in construction, retail, manufacturing, legal, not-for-profit, hospitality and advertising amongst others. Whether you’re looking to automate tasks or your thinking coupling automation and AI provides a solid foundation for saving your business time and money whilst improving efficiency. Together, they create intelligent, scalable automation solutions for modern businesses. If you would like to discuss how AI and automation can streamline your business get in touch with the team to arrange a demo. 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All rights Reserved. Designed and Developed by [JDR Group](https://www.jdrgroup.co.uk). ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Kiesha Humphreys", "url" : "https://www.cevitr.com/blog/author/kiesha-humphreys" }, "dateModified" : "2026-06-24T13:49:42.451Z", "datePublished" : "2026-06-24T13:48:44.000Z", "headline" : "AI & RPA: What's the Difference And What Can They Do For You", "image" : [ "https://www.cevitr.com/hubfs/AI%20&%20RPA%20Whats%20the.png" ], "mainEntityOfPage" : { "@id" : "https://www.cevitr.com/blog/ai-rpa-whats-the-difference-and-what-can-they-do-for-you", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.cevitr.com/hubfs/Cevitr%20Logo.png" }, "name" : "Cevitr Limited" } } ```